How a Haunted House Became a New Brunswick Winery ft. Zach Everett
An abandoned “haunted house” and a struggling strawberry farm became the foundation for a 200,000-bottle New Brunswick wine business.
Zach Everett explains how his family changed the rules, bet on cold-climate grapes, and started writing a new playbook for Maritime wine.
In this episode, we break down:
- How a Moncton strawberry farm turned local fruit into a year-round wine business
- Why the Everett family petitioned the New Brunswick government as the province’s wine industry began to emerge
- The restoration of an abandoned 1867 “haunted house” into Magnetic Hill Winery
- How a grape harvest in Germany inspired Zach Everett to pursue viticulture and winemaking
- Why cold-climate grape varieties from regions like Wisconsin and Minnesota can survive New Brunswick winters
- How the winery grew from a goal of 5,000 bottles to roughly 200,000 bottles a year
- Why Magnetic Hill Winery processes local grapes in dozens of small batches to understand New Brunswick terroir
- The challenge of building a new Canadian wine region without centuries of established knowledge
- How the tasting room, 40-wine portfolio and destination experience support the winery’s growth
- Hosts: Paul Micucci
- Guests: Zach Everett
Timestamps:
- 00:00 Intro
- 01:13 From strawberry farming to year-round wine
- 03:20 Changing the rules and buying the haunted house
- 05:52 Restoring the property and building the winery
- 08:49 Learning fruit winemaking and regional traditions
- 11:38 A trip to Germany changes Zach’s direction
- 13:30 Growing grapes through -30°C winters
- 15:39 Expanding into Canadian wine markets
- 17:58 Inside production: 200 tons and 100 batches
- 20:26 Building a New Brunswick wine region
- 22:59 The tasting room and 40-wine experience
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Visit https://www.tplmedia.ca
Pillars: Economy
#NewBrunswick #CanadianWine #MagneticHillWinery #WineMaking #Moncton
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